Head of Product Marketing & Strategy
Dynamic product marketing leader shaping XTEL’s global vision, elevating our Revenue Management suite, and igniting SaaS growth through sharp positioning, bold strategy, and powerful cross‑functional
We usually respond within a month
Position Overview
As the Head of Product Marketing & Strategy at XTEL, you will play a central role in shaping how our solutions are positioned, delivered, and perceived in the market. You will own the global product strategy, drive differentiated positioning, and partner closely with Sales, and Executive Leadership to reinforce XTEL’s leadership in Revenue Management for the Consumer Goods industry. This role is ideal for a strategic thinker with a strong background in SaaS and CPG technology that has detailed knowledge of the market needs.
Key Responsibilities
Lead XTEL’s product function, defining product roadmap, positioning and value propositions across the full solution portfolio. Key driver of company strategy and both Organic and Non-Organic growth plans.
Drive go-to-market strategy for new products, enhancements, and releases to maximize commercial impact
Develop competitive intelligence and market insights to strengthen strategic decision-making
Guide Product Management in shaping roadmap priorities based on market insights and strategic objectives
Influence long-term portfolio strategy and identify expansion areas across the broader Revenue Management ecosystem
Drive cross-functional collaboration with R&D, Sales, Customer Success, and Marketing to support customer value realization
Represent XTEL’s product strategy externally at industry events, customer meetings, and strategic discussions
Qualifications
Master’s degree in business, Marketing, Engineering, Economics, or related field
8+ years’ experience in product marketing, strategy, or GTM roles within SaaS, enterprise software, or CPG-focused solutions
Strong understanding of Revenue Management, Trade Promotion, or related commercial processes within FMCG
Excellent communication skills with the ability to simplify complex concepts and craft compelling narratives
Multilingual proficiency preferred; fluency in English required
Professional Attributes
Strategic mindset with the ability to connect insights, business needs, and product capabilities
Strong leadership and cross-functional collaboration skills
High ownership mentality, able to drive initiatives end-to-end
Creative and analytical thinker with strong storytelling abilities
Comfortable presenting to executives, customers, and external stakeholders
Geographical Location
Europe or US
Open to remote or hybrid work arrangements
What We Offer
A challenging role in a fast-growing AI-driven revenue management company.
A diverse and international team with strong ownership and a can-do mentality.
Opportunities to contribute to the organization's growth and development.
A cross-functional role spanning geographies and departments.
Equal Opportunity Statement
If you have strengths to share, we’d love to hear from you. We value diverse backgrounds and experiences, so don’t hesitate to apply even if you don’t meet all criteria.
XTEL is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment.
- Locations
- EMEA - Remote
- Remote status
- Hybrid
- Employment type
- Full-time
- Employment level
- Executive/Senior Level
About XTEL
XTEL is a leading global SaaS enterprise software provider,delivering a mission-critical, cloud-native, and AI-first revenue management platform across augmented AI data management, trade promotion management, advanced AI analytics, assortment, and retail execution. The company is disrupting a multi-billion-dollar global market that is expected to grow at a double-digit annual rate through 2030.
Founded in 2015, XTEL supports more than 400 global mega brands in the CPG sector, managing over €100 billion in annual trade spend through its AI-enabled platform, with the US as its largest market. XTEL is building its AI agentic framework for the Revenue Management platform in partnership with Microsoft and Copilot. XTEL has $100m of topline and is delivering accelerating profitable growth of 50%+.
Backed by Bain Capital, XTEL has demonstrated strong momentum in product innovation and global expansion since becoming a standalone entity in 2023.
Already working at XTEL?
Let’s recruit together and find your next colleague.